Core Values
Think and act like an owner
Value the initiative and ideas of our team members
Strive for continuous improvement rather than perfection
Go the extra mile without ever being asked
Always customer focused
Recognize that opportunities for our customer create opportunities for our company
Understand that good customer service costs less than poor customer service
Know it's the customer who defines value
Play for the team
Believe collaboration is key to our success and the success of our customer projects
Trust our team members and be committed to open communication
Treat all team members with respect and make work positive and fun
Individual accountability
Get things done
Expect all team members to contribute
Answer to each other
Core Values Spotlight: Individual Accountability
Mark Lasch, Application Engineer, Engineering
Mark has managed in a short amount of time to be an essential part of the electric drives group. Mark has a great personality in dealing with customers and can handle the most technical of questions.
Mark showed individual accountability by not giving up in the face of a challenge. Instead of taking no for an answer, he designed a custom KFS 7178 electric motor and gearbox solution. We had a huge technical challenge to overcome with our customer on their 80000 lb Dual Planetary Truck. After we sold the job, the customer decided the truck was too wide for their plant. None of our existing wheel drive designs were compact enough to work. Mark worked with InMotion and multiple brake manufacturers over a 6-month period to design a unit that would work. The customer was very happy that Mark was able to find a wheel drive design that would meet both the performance and physical requirements. Mark’s design saved the day for both Kraft and the customer.
